Sales Strategy: Closed a Sale in 7 days

I made a mistake in my previous statement that im working on big ticket real estate deal and will close on March 22 - I closed it March 12, 10 days earlier than what i thought.

My client is leaving on March 16 and will be back on March 21 and he said that he'll make a down payment on March 22. However, maybe because of my excellent sales strategy gave him a sense of urgency to give the earnest money the soonest.

Sales Strategy

I've learned this from the Zig Ziglar book " Secrets of Closing the Sale". Dont you dare try to close a deal without showing or making the client understood the value of the property. Once you've done this then try to close the deal - if i may add to this try to close the deal with sense of urgency.

In the law of supply and demand in the perfect market (thank you engr cruz for reminding me of this theory)  if there's a lot of supply  of the commodity in the market with the same demand the price goes down and if the supply is less with the same demand the prices goes up.

In our case the supply is the commercial property in ma. orosa st. malate and there's no other property  in that area is being sold at the price we are offering therefore our supply is only 1 commercial property. The case is this, the property has not been published for sale and it was the only time the seller decided to sell the property when i told him i have a client who is looking for the property.So it was 1st hand decision that the buyer gets the opportunity to see the commercial property being sold for the 1st time and if he did not make any move to hold the property, we will publish the property in the newspaper that it is being for sale and inquiries will come, offers will come, the probability that the buyer will get it from the seller will be lower.

The buyer knows that he cant hold on to the property by just words that he'll buy it he should make down payment at the soonest. 

This is how fast the deal was done:

March 6 - visited the property and made an offer
March 8-  i met the seller to formally give the offer; get all the documents
March 9-  gave the copy of titles, lot plan and others to the buyer and computation of payments
March 10-11 - buyer made his personal verification
March 12- down payment

I closed the sale in seven (7) days.

I look forward to closing more big tickets. Make a sale turnover faster than i think.
See you on Top this year of 2010.